Toilet paper and similar paper, cellulose wadding or webs of: U.S. export markets
U.S. exports of toilet paper and similar paper, cellulose wadding or webs of cellulose fibers (HS 4818) totaled $794 million in 2025, shipped to 126 countries and territories. The largest market was Canada, with $614 million (77% of the total, Fromerica calculation). From January–July 2026, exports were $455 million, down 4.4% from the same months of 2025.
What HS 4818 covers
Heading 4818 of the Harmonized Tariff Schedule: “Toilet paper and similar paper, cellulose wadding or webs of cellulose fibers, of a kind used for household or sanitary purposes, in rolls of a width not exceeding 36 cm, or cut to size or shape; handkerchiefs, cleansing tissues, towels, tablecloths, table napkins, bed sheets and similar household, sanitary or hospital articles, articles of apparel and clothing accessories, of paper pulp, paper, cellulose wadding or webs of cellulose fibers.”
Top export markets
The 25 largest buyers of U.S. toilet paper and similar paper, cellulose wadding or webs of in 2025, with the change so far this year. Countries with a link have a Fromerica export guide.
| # | Country | 2025 | YTD change |
|---|---|---|---|
| 1 | Canada | $614M | ▼ −4.6% |
| 2 | Mexico | $67.9M | ▼ −6.1% |
| 3 | Germany | $17.6M | ▼ −33% |
| 4 | Israel | $12.0M | ▲ +18% |
| 5 | Dominican Republic | $8.8M | ▲ +31% |
| 6 | United Kingdom | $5.2M | ▼ −8.0% |
| 7 | Belgium | $5.1M | ▲ +73% |
| 8 | Australia | $4.0M | ▼ −52% |
| 9 | The Bahamas | $3.8M | ▲ +42% |
| 10 | South Korea | $3.4M | ▼ −85% |
| 11 | Turkey | $3.3M | ▼ −33% |
| 12 | Guatemala | $3.1M | ▼ −34% |
| 13 | China | $2.5M | ▲ +16% |
| 14 | Netherlands | $2.3M | ▲ +26% |
| 15 | Japan | $2.2M | ▲ +25% |
| 16 | Costa Rica | $2.0M | ▼ −5.5% |
| 17 | Barbados | $1.8M | ▼ −14% |
| 18 | Jamaica | $1.7M | ▼ −18% |
| 19 | Honduras | $1.7M | ▲ +11% |
| 20 | Cayman Islands | $1.7M | ▲ +18% |
| 21 | Bermuda | $1.7M | ▲ +68% |
| 22 | Guyana | $1.4M | ▲ +62% |
| 23 | Sint Maarten | $1.3M | ▼ −18% |
| 24 | Colombia | $1.2M | ▲ +48% |
| 25 | Saudi Arabia | $1.1M | ▲ +26% |
Fastest-growing large markets
Among the top markets with at least $1 million in January–July 2025, these grew the most in January–July 2026 (Fromerica calculation): Belgium (+73%, $4.6M), The Bahamas (+42%, $3.3M), Dominican Republic (+31%, $7.5M), Netherlands (+26%, $1.7M) and Japan (+25%, $1.9M).
States that ship the most
By state of origin of movement: where the goods started their trip to the port, not necessarily where they were made.
| # | State | 2025 | YTD change |
|---|---|---|---|
| 1 | Wisconsin | $224M | ▲ +4.1% |
| 2 | Pennsylvania | $114M | ▲ +86% |
| 3 | Ohio | $81.1M | ▼ −91% |
| 4 | New York | $66.0M | ▲ +9.8% |
| 5 | Georgia | $30.5M | ▼ −10% |
| 6 | Illinois | $22.2M | ▼ −3.8% |
| 7 | North Carolina | $21.1M | ▲ +37% |
| 8 | Florida | $20.3M | ▲ +4.1% |
| 9 | Utah | $19.9M | ▲ +3.5% |
| 10 | Texas | $18.1M | ▼ −19% |
| 11 | Kentucky | $15.3M | ▼ −30% |
| 12 | California | $11.5M | ▼ −2.0% |
| 13 | Tennessee | $7.1M | ▼ −25% |
| 14 | West Virginia | $6.0M | ▲ +141% |
| 15 | New Jersey | $5.8M | ▼ −8.5% |
Next steps
Data source and notes
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
- Export values: U.S. Census Bureau, International Trade data (census.gov/foreign-trade), free-alongside-ship (FAS) value in current U.S. dollars, not adjusted for inflation. Latest month available: July 2026. Retrieved 2026-09-26. Figures are shown as published, rounded for display (on a computer, hover over a table value to see the exact figure). The Census Bureau revises past months, and we refresh the data every month.
- Shares, year-over-year changes and rankings are Fromerica calculations based on these figures. Product names come from the Harmonized Tariff Schedule (U.S. International Trade Commission) heading for each 4-digit code.
- Fromerica is an independent company, not affiliated with any government agency. This page is for information only and is not legal, trade or investment advice.
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